
In the competitive world of freight brokerage, success hinges not just on moving cargo, but on building lasting relationships. During 2024 our company achieved an impressive 95% customer satisfaction rate. We did this by prioritizing customer-centric strategies and cultivating a personable approach. Specializing in dry van and refrigerated cargo, our freight brokerage work demonstrates how dedication to clients and proactive communication can lead to exceptional results and minimized risk.
The Cornerstone of Success: Customer-Centric Strategies
At Go To Truckers we have learned that every shipment represents a promise. Our approach is rooted in personalized communication, fast-acting service, response capacity, and effective problem resolution. Instead of treating clients as mere transaction numbers, we take the time to understand each client’s unique needs and build genuine relationships.
Personalized communication starts with active listening. Our team engages in regular conversations with clients, seeking feedback and understanding their specific requirements. This ensures that each shipment is handled with the utmost care and tailored to the client’s expectations. This includes regular updates about the shipment, and being available 24/7 to answer any questions
Fast-acting service is another critical component. When a client needs a shipment arranged, the team responds swiftly and efficiently. We work diligently to find the best carriers, negotiate competitive rates, and ensure timely pickup and delivery. This proactive approach minimizes delays and keeps clients informed every step of the way.
Response capacity is equally important. The brokerage maintains a robust network of carriers and resources, allowing them to handle a high volume of shipments and adapt to changing demands. Whether it’s a last-minute request or an unexpected challenge, they have the capacity to respond effectively and find solutions.
Effective problem resolution is where this brokerage truly shines. When issues arise, they address them promptly and transparently. They take ownership of the problem, communicate openly with the client, and work tirelessly to find a resolution. This commitment to accountability builds trust and strengthens client relationships.

Measuring Success: Calculating the Satisfaction Rate
The 95% Customer Satisfaction Rate is calculated based on a combination of factors:
Metric | Description | Weight |
On-Time Deliveries | Percentage of shipments delivered within the agreed-upon timeframe | 40% |
Satisfaction Surveys | Client feedback collected through surveys after each shipment | 30% |
Google Reviews | Public reviews and ratings on the company’s Google profile | 30% |
On-Time Deliveries
On-time deliveries are a key indicator of service reliability. The brokerage tracks the percentage of shipments delivered within the agreed-upon timeframe. This metric reflects our efficiency in coordinating logistics and managing carrier performance.
Satisfaction Surveys
After each shipment, clients are invited to complete a satisfaction survey. The survey asks about various aspects of the service, including communication, responsiveness, and problem resolution. The feedback collected is used to identify areas for improvement and ensure that client expectations are consistently met.
Google Reviews
Public reviews on Google provide valuable insights into the client experience. We actively encourage clients to leave reviews and monitor their Google profile for feedback. Positive reviews contribute to the overall satisfaction rate and build trust with potential clients.
Specialization and Risk Reduction
We specialize in dry van and refrigerated truck transport, allowing our team to develop deep expertise in these areas. This specialization translates to enhanced efficiency and reliability for clients.
Furthermore, we prioritize risk reduction. We thoroughly vet carriers, ensure proper insurance coverage, and implement robust safety protocols. This proactive approach minimizes the risk of delays, damages, and other issues, providing clients with peace of mind.
Conclusion
Our success story highlights the importance of customer-centric strategies in a competitive industry. By prioritizing personalized communication, fast-acting service, response capacity, and effective problem resolution, we have achieved an impressive 95% Customer Satisfaction Rate. Our dedication to building relationships, combined with specialization in dry van and refrigerated truck transport, positions us as a trusted partner for clients seeking reliable and efficient logistics solutions.
At Go To Truckers, we understand that logistics is more than just moving freight—it’s about keeping promises. Our customer-centric approach has driven us to reach a 95% satisfaction rate, and we continue striving to exceed expectations. If you’re looking for a logistics partner that delivers efficiency, proactive communication, and true commitment, Go To Truckers is here to help you build your own success story.

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