Skip to main content

Author Archives: Marketing

Transportation market updates
28 Jan

Notibroker #71 – Transportation market

NotiBrokers is a biweekly newsletter that summarizes U.S. freight transportation market conditions—prices, supply, demand, capacity, and rates—and explains how they respond to current business conditions in an easy, quick read. Freight markets shift fast: weather events, holiday surges, enforcement activity, port and border dynamics, and changes in consumer or industrial demand can tighten capacity…
Digital twin supply chain map showing connected warehouses and routes for predictive planning and logistics resilience.
27 Jan

Digital Twins: Virtual Supply Chains for Predictive Planning and Resilience

Digital twins are transforming logistics by creating virtual replicas of real-world supply chains. These models mirror physical systems—warehouses, vehicles, inventory flows—and feed on real-time data from sensors, GPS, and operations. As explained in Inbound Logistics’ breakdown of digital twins in logistics, this technology helps logistics managers visualize, monitor, and simulate operations without disrupting daily business.…
Warehouse team and supervisor coordinating dock operations, highlighting labor shortages in logistics and workforce planning.
22 Jan

Managing Labor Shortages in Logistics: Workforce Optimization Strategies

Staffing warehouses and distribution centers has become one of the toughest challenges for logistics managers. According to Prologis, 73% of warehouse operators struggle to source enough labor, and the shortage is aggravated by peak-season surges and the growing complexity of supply chain operations. A related survey by the Council of Supply Chain Management Professionals…
Refrigerated truck at a cold dock with visible vapor, representing cold chain logistics for food and pharmaceuticals.
12 Jan

Cold Chain Logistics: Safeguarding Food and Pharmaceuticals During Transit

Maintaining product integrity for perishable goods and pharmaceuticals requires more than just fast transit; it demands a seamless cold chain. Cold chain logistics involves temperature controlled storage and transportation to preserve products from origin to consumption. When properly implemented, cold chain systems reduce spoilage, extend shelf life and improve food safety. For food and…